The Best Realtor Websites: Showcase & Tips for Creating Your Own
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With 95% of home buyers using online tools during the search process (source), it’s clear that real estate agents and brokers must have a quality web presence.
Sites like Zillow and Realtor.com may get most of the attention, but each agent and broker should also have their own site for branding and additional exposure. Thankfully, creating a quality real estate website is not as difficult or expensive as you might expect.
In this article, we’ll provide a showcase of the best realtor websites for ideas and inspiration. We’ll also list the platform or agency responsible for the site.
If you want to build your own real estate website, we recommend AgentFire. When you choose AgentFire, you’ll get a high-quality website plus essential marketing tools created specifically for real estate agents and brokers. You can start a 10-day free trial or book a demo to see what AgentFire can do.
The Best Real Estate Agent Websites
Now, let’s look at some examples of excellent real estate agent websites. The sites showcased here present an excellent first impression for potential clients and those researching online.
Worth Clark Realty
Built by AgentFire
The first site in our showcase demonstrates why we recommend AgentFire. Not only does the site look great, but it’s also user-friendly and provides all the functionality a real estate business needs from its site.
Would-be buyers and sellers can quickly get all the information they need. The site includes property search tools and the option to browse current listings or view them on a map. Every agent also has a bio page, plus contact information. And, of course, this one features plenty of large, professional photos, like any good real estate website.
Chris Crow
Built by AgentFire
Here’s another site built by AgentFire that takes a much different approach. This is a smaller site for an individual realtor, and it’s the perfect example of what each agent or broker should have as a key promotional tool.
Chris Crow’s site uses a clean design and layout, with a large photo of Chris on the homepage. The photo helps to create a personal connection between Chris and site visitors, which is perfect in an industry that thrives on relationships.
Of course, website visitors can browse Chris’s current listings or reach out for more information about buying or selling.
Tim Allen Properties
Built by Luxury Presence
A leading real estate agent in a place like Carmel-By-The-Sea (California) must have an excellent website with a luxurious feel. This site uses a full-screen background video showcasing stunning properties and high-end homes.
Below the video is a “featured in” section that helps build social proof and credibility. If you scroll down further, you’ll see a photo of Tim with a brief professional bio.
Plenty of information, and beautiful photos, can be found for the properties listed. Potential clients can also find all the relevant information, including a home value search.
Jennifer Ferland
Built with Squarespace
Jennifer Ferland’s website features a large photo of the San Francisco skyline. It’s a beautiful, clean design that was built with Squarespace. This site isn’t as large as some of the others featured here, but it’s appropriate for an individual agent.
Buyers and sellers can get details about Jennifer’s services, and current listings are available for browsing.
One interesting detail about this site is that the homepage includes some embedded vertical videos, similar to what you’d find on Instagram or TikTok.
Nelson Real Estate
Built by AgentFire
Nelson Real Estate’s website is beautifully designed and provides information about how this boutique brokerage differentiates itself.
The site includes a page for the different towns that they cover. These pages can be ideal for SEO, as buyers and sellers searching for an agent in their town may come across the site.
The homepage also features testimonials from happy clients, which is great for trust and social proof.
J Barrett & Company
Built by Union Street Media
The homepage of J Barrett & company features a large photo of a the shore. Visitors can search to find homes for sale or browse all listings. Each property for sale offers full details, including photos, text description, a map, and contact info for the listing agent. You can also find featured listings on the homepage.
This site uses a beautiful design, plenty of high-quality photos, and all the information potential clients need. It’s a fairly large site that includes a dedicated page for each town in their area of coverage. These pages should be excellent for search engine optimization.
For even more web design inspiration, see our other showcases like lawyer websites, home builder websites, and contractor websites.
The Bishop Team
Built by AgentFire
This website from AgentFire features a big background photo that’s sure to make an immediate impression on visitors. As we’ve seen throughout the examples so far, this is a clear trend.
The “are you buying?” and “are you selling?” buttons provide an immediate call-to-action and segment visitors based on their intent.
In terms of color scheme, this site differs from most of the others featured here. While most of the other sites use white or other light colors for the background, The Bishop Team’s website has a dark blue background. The design also features some nice scrolling and animation effects.
Live Flo Life
Built by AgentFire
Live Flo Life’s homepage features a full- width video background that showcases beautiful scenes from Florida. With an approach that’s similar to the previous example, they have two CTA buttons: one for buyers, and one for sellers. Prosepective buyers will love the amazing photos that are sprinkled throughout the site.
This site includes a guide to each city in their area, which is especially useful since Central Florida attracts people from all over the place.
One interesting way this site stands out is by also promoting the brothers’ YouTube channel. The homepage includes a section with several embedded videos, plus a link to their channel.
Carlin Wright
Built by Luxury Presence
The design of Carlin Wright’s website is significantly different than any of the others showcased here. Instead of leading with a photo of a house or property, visitors are first greeted with a photo of Carlin. The site has a high-end feel, which important for any professional dealing with luxury real estate.
Credibility and social proof is demonstrated through client testomonials and a “past transactions” page that shows noteworthy sales.
Greater Reston Living
Built by AgentFire
Greator Reston Living provides visitors with an excellent experience by combing plenty of information and beautiful images. Visitors can search for homes or learn more about the cities in the Reston, VA area. A search bar is front and center, right on the homepage.
While this site is obviously about the properties, it also gives visitors plenty of opportunities to connect with the real estate professionals behind the site. There are several photos of Kathy and Graham Tracey, plus links to learn more about them.
Robin Kencel Team
Built by Luxury Presence
Robin Kencel’s website uses a full-screen video on the homepage to make an immediate impact on visitors. The design uses a basic black & white color scheme, which is a common choice for real estate sites that focus on the luxury market.
Of course, the site includes plenty of information and photos of the homes for sale. You’ll also find virtual tours that have been professionally-created.
Prospective clients will also find details about Robin Kencel’s impressive experience and accomplishments in the real estate industry.
Evermark Property Group
Built by AgentFire
The website of Evermark Property Group is an excellent example for single agents. Michael Kusy is the agent behind Evermark, and the site makes it easy for prospective clients to get to know Michael.
Of course, the site also showcases houses for sale with a detailed listing page, like you’d expect to find. The site also includes a clickable map so buyers can easily find homes in a specific area, which is great for user experience.
This type of site is very effective but also affordable through AgentFire.
San Francisco Condo Blog
Built by AgentFire
Visitors of the San Francisco Condo Blog will immediately see a video of “the painted ladies”, the iconic row of homes in San Francisco. Visitors can use the search function or browse properties by neighborhood.
A potential buyer who is new to the area will appreciate the neighborhood guides.
At Home Realty
Built with Squarespace
This Squarespace-powered website for the At Home real estate brokerage features a simple but beautiful design. It’s not a huge site in terms of the amount of content, but it includes all of the basics. Visitors can learn about the company and the real estate team, the services offered, and read client testimonials.
The Fridman Group
Built by Luxury Presence
The Fridman Group specializes in luxury real estate and celebrity homes, so it’s no surprise that they have an excellent website. Throughout the site, you’ll see gorgeous photos of the beautiful homes and properties they sell.
Prospective buyers can view the properties for sale and get in touch.
Fisher Real Estate
Built by AgentFire
Fisher Real Estate’s website features amazing aerial photography in a full-screen background video. The site is beautifully designed and laid out.
Of course, property listings are easy to find, and visitors can narrow down the results on the area they’re targeting.
Building Your Own Real Estate Website
Now that you’ve seen some outstanding examples, it’s time to create your own site. We recommend AgentFire for realtor and brokerage websites because they offer excellent real estate website designs and an affordable price.
AgentFIre offers a few different packages, so there’s an option for every price point. Even if you’re working with a small budget, you can use one of their real estate website templates to get an effective, professional site without breaking the bank.
Final Thoughts on the Best Realtor Websites
There’s no doubt that a high-quality website is essential for today’s real estate professionals. The best real estate agent websites showcased in this article should provide plenty of inspiration and ideas. Whether you’re creating a site for your own business or working with a client from the real estate industry, you’re sure to appreciate these industry-leading examples.